As part of its ongoing commitment to customer satisfaction, Internet Broadcasting rolled out a brand new video player on a slew of broadcast partner websites on Thursday, March 13. The new video player launched on the Hearst-Argyle, Meredith and McGraw-Hill sites with plans for the Post-Newsweek and Cox partner sites to roll out shortly.

Incorporating a whole host of “firsts” for IB, the new video player aligns heavily with IB’s corporate objectives: creating innovative products and content to engage local Internet users and creating win-win partnerships with customers. The new player will enable IB partners to better showcase and monetize their video assets, while giving consumers a simpler overall user experience by successfully incorporating both Adobe Flash and Microsoft Silverlight technologies into a single, seamless video application.

To see the new video player in action, click here.