[Reynolds Journalism Institute; June 8, 2010] Online community news publishers say enabling comments on stories and blogs is the best way to engage community around their content. “Those conversations drive what is important to us,” said Polly Kreisman, an Emmy-winning broadcast journalist who founded The Loop NY in Larchmont, N.Y. “That’s one of the reasons you want to build community. They help drive what your mission is. We’re not the voice of God. We give them the platform.”