Internet Broadcasting Hires Broadcast Industry Veteran Scott Libin as Vice President of Content Solutions

Published On: Mar 16 2012 03:29:26 PM CDT   Updated On: Sep 14 2011 03:42:16 PM CDT

Internet Broadcasting announced today that the company has hired broadcast industry veteran Scott Libin as its new Vice President of Content Solutions. Libin brings over 25 years of experience in broadcast and digital journalism to IB. In this new role, Libin will oversee and build on IB’s multi-million-dollar set of managed services and products that deliver high-value content for IB clients.

IB is the leading provider of digital publishing solutions for some of the most respected media companies in the world including Hearst Television, McGraw-Hill Broadcasting and Post-Newsweek Stations. IB continues to expand its digital solutions by providing a world-class publishing platform, high-response advertising products, and compelling content to connect with viewers across all digital media.

IB’s Content Solutions include 24x7x365 delivery of world, national, breaking and lifestyle news.  Additional solutions include copy editing and an ongoing curriculum of best practices for digital business growth. By partnering with IB, stations are able to build their local brands and generate digital revenue.

“Our clients rely on IB to bring important news and content to help them inform viewers and drive digital revenue,” said Jeff Kimball, COO of Internet Broadcasting. “By adding Scott and his experience to the team, IB will continue to expand our offerings to help stations deliver quality content and new revenue opportunities.”

Prior to his new role at IB, Libin was news director at WCCO-TV in the Twin Cities. Previous news director roles included KSTP-TV, also in the Twin Cities, and WGHP-TV, in the Greensboro/High Point/Winston-Salem, N.C., market. Libin spent a total of seven years on the resident faculty of The Poynter Institute, a school for journalists in St. Petersburg, Florida. In that role, Scott led seminars for reporters, producers, editors, anchors and managers, specializing in leadership and ethical decision-making. Scott also served as managing editor of Poynter Online. He has worked as a consultant and trainer for dozens of news organizations and has taught internationally from South Africa to China.

“I am excited to bring my background in broadcast and digital journalism to IB and to an exceptional group of successful stations covering communities across the country,” said Libin. “I look forward to building new content solutions to help local stations serve their viewers in new and important ways.”

About Internet Broadcasting

Internet Broadcasting is the leading provider of digital publishing solutions that deeply engage audiences and increase revenue for media publishers and advertisers. IB customers get measurable results using end-to-end SaaS publishing, news & content and local advertising solutions. IB customers succeed because they are able to navigate the rapidly changing marketplace and grow their digital businesses in a demonstrably cost-effective way. IB’s clients include some of the most respected media companies in the world, including Hearst Television, McGraw-Hill Broadcasting and Post-Newsweek Stations. For more information, visit www.ibsys.com.

Contact:

George Hadjiyanis
Marketing Director
ghadjiyanis@ibsys.com
612-868-3727