The IB Digital Agency

Published On: Dec 24 2013 11:55:44 AM CST
Updated On: Oct 31 2013 03:44:34 PM CDT

Depend on one of the world’s largest ad agencies to deliver stellar campaigns

Digital Ad Operations can be a labor-intensive, complicated process. And for many, focusing more time on Ad Operations means focusing less time on Ad Sales. By partnering with IB, you can focus your efforts on generating revenue and leave the campaign delivery to us.

As one of the world’s largest digital agencies, we execute over 27,000 digital campaigns per year. Our industry leading, world-class capabilities are designed to ensure your success.

Key features and capabilities of our Digital Agency:

  • Cost effective Ad Trafficking and Ad Operations ensure that the campaigns you sell are executed on time and correctly.
  • High-quality creative including rich media HTML5, video and responsive ads that engage viewers, improve click-through-rates and command higher CPMs.
  • Access to audience-extension, search engine marketing (SEM), and third-party ad networks to provide your sellers additional revenue-driving products to sell.
  • Reports and analytics to help you understand the costs and profitability of individual campaigns and optimize campaigns in-flight.

As you continue to grow the revenue and profitability of your digital efforts, it’s critical that you deliver successful digital campaigns to keep advertisers happy and minimize churn. With IB’s Digital Agency, you will.

Have questions or want to learn more about IB’s Digital Agency? Contact us by email or call us at 651.365.4000.

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    About Internet Broadcasting

    We envision our clients transforming their broadcast media businesses into digital brands powered by compelling, dynamic, frequently updated news, information and entertainment content.