Less than half of major US markets have local sites with significant reach, but 3 are breaking out.  Meanwhile, reduced investment in newspaper organizations may be starting to show.
By:  Arul Sundaram
In the three months since our last look at local media Web sites and their in-market reach, there has been limited change in the majority [...]

KSL.com and WRAL.com are Top Performers in the June 2009 IB Local Index
By: Tom Masterman & Arul Sundaram
Local TV station Web sites lead all other local media sites in total local visits in 19 of the top 50 markets, according to new research analysis from Internet Broadcasting.  Previous studies of the IB Local Index have [...]

May 2009 IB Local Index Highlights Top Performers in Time Spent by Site Visitors
By: Tom Masterman & Arul Sundaram
Internet Broadcasting research shows that local TV station Web sites beat all other local media sites in total local minutes in 28 of the top 50 markets. In the previous edition of the IB Local Index we [...]